Sunday, July 30, 2006

Tell Compelling Stories

Hey, Mobius, I'm glad to see your AdSense ads still running after your online ad guy Don Jocson left...

...but didn't you kill the unrelatably irrelevant "Dyan's left eye" campaign last year? If you insist on splashing some girl's left eye all over the place, splash a real gamer girl's left eye.

At least a gamer babe would have a compelling story. That's what marketers do: tell compelling stories.

Compelling story: [Gamer Babe X] has been playing games since the SNES. She even cosplays game characters.

Not a compelling story: Dyan Geiger is one of our employees. She's not a gamer at all.

1 comment:

MaCaTing said...

Looks like good site, man.

You might want to take a look at this new ad idea. I guess it is cheaper than google adwords campaign.