Globe Reaches Out to Bloggers

Philippine telecom giant Globe is reaching out to bloggers to talk about their wireless Internet services.

What's got me raising an eyebrow, is there's not much to talk about. Wireless Internet is a commodity -- it either works, or it doesn't.

Either way, reaching out to bloggers is a generally a step in the right direction. Congratulations to Globe on that. Just reach out with something worth talking about. When Globe finally gets an online game into their datacenter, local gaming bloggers might talk about that. When Globe finally pushes mobile YouTube uploads through their 3G service, local video bloggers might talk about that.