Sunday, July 31, 2005

Stage Select

A Korean gaming professional I met for breakfast last week opines that the Philippines is nine years behind Korea in game development -- but only two years behind in publishing.

He also shares that, in Korea, gamers listen to word of mouth, and cafés listen to gamers on what games to install. As such, game publishers there don't need huge salesforces to push games to cafés. Perhaps as the Philippine market matures and gains a voice, publishers here can adopt more cost-effective marketing tactics.

For enterprising Filipinos looking to leverage our strength in publishing and empower our markets with choice -- and savvy Filipino gamers looking to tell local publishers where to get the games they want -- check out this directory of 204 Korean Game Companies.

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